Psychology & Sociology · Mr. Pankow: Behavior & Behavior Change

Question

The attitude to behavior process model
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Answer

The attitude to behavior process model
event triggers attitude
attitude and outside knowledge determine behavior
The attitude to behavior process model event triggers attitude ⇩ attitude and outside knowledge determine behavior
attitude leads to behavior
ex: Tommy has attitude that junk food is unhealthy, because many of his relatives have heart related diseases associated with poor eating habits. So when he’s at home he does not eat chips/soda/candy because of his knowledge that these foods are bad for his health and maintains a healthy lifestyle no matter where he is.

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